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Browsing Economic and Management Sciences by Subject "2003 Cricket World Cup (CWC 2003)"
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(UFS - Sasol Library, 2005-12)This study examines the influence of gender and recall in terms of sponsor image and purchase intention in relation to the four international sponsors of the 2003 Cricket World Cup (CWC 2003). The research was conducted ...
Now showing items 1-1 of 1